A/B Testing (Split Testing) – One of the most effective things you can do when using pay per click or any form of digital marketing is to use “A/B” or “split testing” to test and compare different ads (and landing pages) against one another to see which elements work best. We’ll do this as we optimize your campaign.
Retargeting Campaigns – To target customers who visit your site but fail to complete a call-to-action, we can implement retargeting campaigns which involve running your ads on other websites the customer is visiting.
PPC Monthly Performance & ROI Reporting – We’ll provide you with simple, easy-to-understand monthly PPC performance and ROI reports that let you see your top performing keywords, conversion effectiveness, spend and ROI. We’ll use this information to optimize your campaigns going forward. Stop, pause or adjust your campaigns at any time.